'Sold A Pup' is a Christmas advert shedding light on what goes on in the shadows of illegal dog breeding in Ireland.
As the director of this short film, I handled the story, storyboarding and editing throughout the project, as well as the initial character design.
Animation and overall production was done by Stratostorm Studio
Produced by Cardel Entertainment
Voiced by Lisa Hannigan
Client: Dogs Trust Ireland
Below is a selection of stills, comparing storyboard panels to the respective shot in the final film, as well as direction notes/paintovers I did for the character designs.